The Bold Brand Blueprint
Bold brands, built with purpose
Your brand deserves more than a pretty face. With the Bold Brand Blueprint, we’ll get straight to the core, combining bold design with a strategy-led approach that connects you to the customers who actually get you. Think of it as the difference between blending in or standing out with purpose. I’ll make sure your brand doesn’t just look the part; it reflects your personality, helps you stand out, and makes customers keep coming back for more.
You want a brand that stands out from the crowd without losing its personality.
You’ve outgrown your current look and need a bold, strategic refresh that speaks to who you are now.
You’re tired of guessing how to reach your ideal customers—you want to know they’ll connect with your brand.
You’ve got big ideas, but you’re unsure how to turn them into a visual identity that’s both authentic and unforgettable.
You know your brand needs a personality that feels true to you but aren’t sure how to create visuals that reflect it.
You’re ready to invest in a brand that feels as professional and ambitious as the goals you’ve set.
Sound about right?
That's where the BBB comes in!
Here's how it works:
My process is designed to be as strategic as it is creative. We’ll start with an in-depth discovery phase to understand not only your goals but also the essence of your brand and what makes you unique. From there, I’ll develop a clear strategy that will guide every design choice, ensuring that your brand not only stands out visually but also connects with your ideal customers.
Together, we’ll craft a brand identity that’s true to your personality, bringing each detail to life with purpose, so you end up with a brand that doesn’t just look good—it’s built to last.
You'll come out of it with...
Each piece is crafted to bring out the best in your brand, connecting with your audience at every touchpoint.
Bold Brand Blueprint
A clear strategy guide outlining WHO your business is
A full logo suite with primary, secondary, and alt logos
Submarks and Iconography
Custom graphics and patterns
Font pairings and colour palettes
Real-world examples (like shop-front mock-ups)
Customiseable social media templates
1-2 Printed or digital collateral items of your choosing (incl. web pages)
for £2500
(payment plans available)
Bold Brand Basics
A clear strategy guide outlining WHO your business is
A full logo suite with primary, secondary, and alt logos
Submarks and Iconography
Custom graphics and patterns
Font pairings and colour palettes
for £1250
(payment plans available)
Bold Brand Intensive
A streamlined workflow for lower budgets and tighter deadlines
A full logo suite with primary, secondary, and alt logos
Submarks and Iconography
Minor graphics or patterns
Font pairings and colour palettes
for £625
(payment plans available)
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Hi, I'm Katy!
About your designer
I’m a one-woman design studio focusing on what I do best – creating bold, strategic brands that drive results. My designs don’t just look good; they work hard to connect you with your customers and grow your business.
With me, there’s no fluff, no complicated processes, and no stress – just clear communication, a smooth journey, and a little fun along the way. With years of experience and a no-nonsense approach, I’ll help you build a brand that feels right and works just as hard as you do.
Think we'd be a good fit?
Charlotte Turton Studio
Katy has been an absolute dream to work with. Initially, I contacted Katy based on her strong portfolio of work but it was daunting trusting someone to design a logo for my brand. The initial design steps meant I could give Katy feedback and direction and work in a collaborative way. I now have a creative and unique logo, tailored to me and can't thank Katy enough!
Pawlite Pooches
Fast communication, great ideas and really took the time to listen to my suggestions and help me transform them into a cohesive brand image. Couldn't be happier!
Br3w
Fantastic work done by Katy, could not be more pleased! She provided a professional service all throughout the project, would highly recommend!
Frequently asked:
This really depends on the project. Most of my projects span around 2 - 6 weeks, but please get in touch for a more accurate quote!
In short, no. I design branding, which means that I take a deep dive into your business and design with strategy, providing you with everything to create a cohesive brand experience. I could go on for AGES about why this is essential for a business, but check out this Instagram post for a short example.
No! I work with people all over the globe. Meeting times can be discussed at the start of the project, and as long as you're okay with me spelling colour "wrong", we'll be fine!
This is up to you! I find discovery and check-in calls super valuable, but I understand that not everybody has the time to chat, so if you'd prefer to discuss the project over email, that's cool with me too! I'll check in with you at the start of our project to see what you prefer.
I don't offer printing myself (unfortunately my flat doesn't have room for it!), but I am more than happy to recommend printing companies that I trust, as well as setting up project files for print.
While I'm just as eager to get going as you, I usually book up about a month in advance, so not straight away. This gives you time to complete any pre-project admin like signing contracts and sending over inspo. You can check out when I'm currently booking for on my enquiry form.
You can pay for any work we create together in either 2 or 3 payments, split over the project’s duration. The first payment will always be taken as a deposit before the project starts, and the final payment before final files are sent. If you have opted for 3 payments, this will be taken at the half-way point, in between strategy and creative.
Discovery
Once you send over an enquiry, we’ll have a quick call, or you can fill in a brand questionnaire to let me know everything there is to know about your brand. If we click, I’ll send over all of the boring admin bits and get you booked in!
Strategy
I’ll take all of the info you’ve provided and take a deep-dive into your business, outlining your Values, Vision, and Voice (alliteration is fun) in an in-depth strategy doc, which includes a Visual moodboard that will set the tone for all design going forward.
Design
The fun part! I'll begin creating your visual identity, get your feedback, and then move onto any packaging or social elements in your package. This is a really collaborative process so quick, thoughtful feedback is encouraged!
Launch
Ready for lift-off! Now that you've got a sleek, professional looking brand, I'll consolidate all of your files into a neat online folder and send it over to its new owner (that's you!), along with brand guidelines and some mock-up files where relevant.